US still biggest for Burgundy (US)
Despite the growing demand from China, the US is still the number one market for Burgundy. “America is still our biggest market,” said Louis-Fabrice Latour, chairman of the Fédération des Négociants-Eleveurs de Bourgogne (FNEB), after a press conference given by the BIVB before the 151st Hospices de Beaune auction. In his address to an international group of journalists, Latour explained that the Bourgognes Amplitude 2015 plan is designed to consolidate Burgundy wines as a “global reference for great wine produced from sustainable wine growing,” reports The Drinks Business.