Brancott Estate unveils ‘world’s most curious bottle’ (NZ)

In a first for a New Zealand wine brand, Brancott Estate has launched a new smartphone application which brings together the world of wine and entertainment in 14 unique consumer experiences. The launch of the new application (app) follows the release of a contemporary new look for Brancott Estate. The distinctive and innovative packaging was launched across the entire range and the design is unique and focuses on celebrating the heritage of Brancott Vineyard, where the original Marlborough Sauvignon Blanc vines were planted, reports Voxy News.