Casella showcases Peter Lehmann integration
Casella Family Brands has successfully demonstrated a two-tier approach to selling its wines following the recent acquisition of the Peter Lehmann business. At the recent ProWein exhibition in Dusseldorf, two separate stands were used to showcase the new Casella premium portfolio as well as a range of wines from the recently-acquired Peter Lehmann Wines. The highlights of the new Casella premium range which were available for tasting to European buyers for the first time included the Casella Limited Release.