Amazon Japan hires team of pros to call you back and recommend wine

Amazon is already well established as the leading e-tailer ready, willing, and able to sell you just about anything (for next day delivery). But there are certain product categories that consumers need to do a bit of research on before choosing to buy. That can be tedious, time consuming, and delays a purchase. Amazon doesn’t want that to happen, so it’s experimenting with doing the research for you.