Fromm Winery, making wine with a ‘sense of place’

Harvest is the busiest time of year for Marlborough winemakers, but what really goes on behind those cellar doors? Wine reporter Oliver Lewis finds out. Behind the wall of the Fromm Winery cellar door, tanks of grapes sit fermenting in their skins, a pump draws juice from the press and the winemakers and harvest interns busily check samples. Leaning against the wooden counter, general manager winemaker William Hoare tries to put into words the elusiveness of the winemaking process playing out behind him.