Armand de Brignac to make world’s most expensive Meunier (France)

Armand de Brignac is planning to launch the world’s first prestige cuvée Champagne made entirely from Pinot Meunier grapes. The brand, famous for its bold packaging and association with celebrities, most notably American rapper Jay-Z, plans to isolate a wine from its single vineyard called Clos Yons, which is planted exclusively with Pinot Meunier. Speaking of the proposed new product, Philippe Bienvenu, commercial director for the Champagne, told The Drinks Business that the Clos was situated between Chigny-les-Roses and Rilly-la-Montagne, and was a “specific terroir that is wonderful for Pinot Meunier.”