US wine market sees growth in volume, but not value Rabobank says
The American wine market is slowing in terms of volume growth, despite continued expansion throughout 2014, according to Rabobank’s Wine Quarterly Q2 2015 report. But a report from the financial service agri-food team said US value growth is actually accelerating, making it a desirable market for premium brands. The report said the US wine market continued to expand in 2014 through growth volume which was “well below” rates seen in previous years.