NZ’s wine market offers potential for overseas producers says Wine Intelligence
Per capita consumption figures on a par with northern Europe make New Zealand a market ripe with potential for wine exporters, a new report claims.UK-based Wine Intelligence said 60 per cent of the adult population of New Zealand drinks wine at least once a month, on par with the Netherlands and Sweden, and ahead of the UK. While overall consumption volumes have remained relatively stable over the past few years, some categories have shown noticeable growth.