WineFriend: the wine buddy that delivers

An innovative wine company has been described as “primed for growth and investment” thanks to its focus on getting the basics of business right. WineFriend, which launched late last year, is a subscription service that takes the hassle and guesswork out of choosing a great bottle of wine at a reasonable price. It is the first company of its kind in New Zealand, delivering a customised selection of wine to its subscribers, based on their individual taste preferences.