Bulk wine now 38% of global wine exports
The growing bulk wine category now accounts for 38.6% of global wine exports, with 39.49 million hectoliters exported around the world last year. In comparison, bottled wine accounted for 54.3% of global exports and sparkling wine just 7.1% despite an insatiable global thirst for fizz. Since the year 2000 bulk wine has grown its total share of global wine exports by over 4%, from 34% to 38.6%.
Global bulk wine sales have increased by a whopping 71%, from 59.99 million hectoliters in 2000 to 102.43 million hectoliters last year.